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NOW’s Testing of Methyl B-12 Brands on Amazon

Reveals Fewer Product Failings, But Underscores the Need for More Robust Testing and Quality Control Measures

NOW continued its award-winning quality testing program with a survey of 25 different brand samples of Methyl B-12 purchased on Amazon in January 2025.  Methyl B-12 was chosen for evaluation due to its high cost and the potential failure of its potency label claim. The results once again identified brands not meeting label claims, but fewer than other expensive supplements NOW has tested in the past.

This round of testing also highlighted that because of the inherent complexity of testing Vitamin B-12 across different matrices and dosage forms and the analyte’s instability, even reputable third-party labs may not be able to produce consistent test results. NOW recommends that this material therefore become a priority for collaboration by testing proficiency expert groups.

NOW purchased two bottles of each brand of Methyl B-12 supplement (plus two NOW products) to perform internal testing in NOW’s labs and cross-reference the results with a reputable external laboratory. However, we encountered significant inconsistencies from the external lab indicating a lack of clarity in test methods so chose not to publish those results. The following data reflect NOW’s internal analysis.

Understanding Methylcobalamin

Methylcobalamin is a highly bioavailable form of Vitamin B-12. Other common forms include Cyanocobalamin and Adenosylcobalamin (Dibencozide). Since Vitamin B-12 is nearly absent in plant-based foods, it is often supplemented by vegetarians. Methylcobalamin is preferred for solid dose supplements due to its stability and immediate usability by the body, while Cyanocobalamin is more stable in liquid forms but requires conversion to an active form within the body.

Testing Methodology

All samples were analyzed using High-Performance Liquid Chromatography (HPLC) at NOW’s laboratories, following a validated method aligned with the USP monograph for Methylcobalamin. However, due to the inherent instability of Vitamin B-12 and the difficulty contract labs face in maintaining stable standards and accurate analyte recovery, results may vary across different testing environments.  Below are our key observations:

  1. NOW Products Performance:
    • Both NOW products tested well above the label claim at 140% and 114%. This is due to intentional overages to ensure full potency at best by date.
       
  2. Market Performance:
    • Among the remaining 23 brands, results were highly variable:
      • 11 brands exceeded their label claim, with six testing over 120%.
      • 12 brands tested below 100%, with three showing potency between 90-100%, while three brands contained only 0-1% potency.
         
  3. Repeat Low Performers:
    • Monohar, a brand from India, consistently failed, showing 0% potency in this round and during our SAM-e testing in November 2024.
    • aSquared showed some improvement but only reached 56% potency in its liquid product.
       
  4. Challenges with Dosage Forms:
    • Liquid and gummy forms were less stable and harder to analyze accurately compared to tablets and capsules. Only one product met potency regulations, while others ranged from 1% to 105%.

Conclusion

Testing Vitamin B-12 is inherently challenging due to the instability of Methylcobalamin and the difficulty in obtaining consistent results across various matrices and dosage forms. Contract laboratories often struggle with maintaining standard stability and accurate analyte recovery, contributing to the variability observed in this study. Our internal data highlight the industry's need for more robust testing methods and quality control measures.

NOW Testing Methyl B-12 5,000mcg Products March 2025

⚠︎ = Brands that failed potency testing

Brand Tested for Methyl B-12

Size

Lot #

Label Claim

NOW Test

 % Results

aSquared Nutrition, FL

120 Lozenges

49907

5000mcg

4625mcg

93%

⚠︎aSquared Nutrition, FL

2 oz Liquid

16005

5000mcg

2793mcg

56%

BestVite, CA

240 Veg Caps

30824

5000mcg

6339mcg

127%

Bronson Vitamins, NY

60 Lozenges

F2312067

5000mcg

6654mcg

133%

⚠︎BulkSupplements.com, NV

180 Softgels

SG2409506

5000mcg

4450mcg

89%

⚠︎CFILIHTC/BHRC Nutrition, NY

60 Gummies

JLH24072401

2500mcg

15mcg

1%

Deal Supplement, CA

240 Tablets

Illegible

2500mcg

2548mcg

102%

Doctor's Recipes, AZ

90 Tablets

2406-006

5000mcg

6184mcg

124%

Horbaach, NV

120 Lozenges

527071

5000mcg

6965mcg

139%

Innate Vitality, CA

90 Tabs

2408-007

5000mcg

6123mcg

122%

Lovita Food, CA

120 Lozenges

AC2042

5000mcg

4536mcg

91%

MicroIngredients, CA

240 Lozenges

B10V24

2500mcg

2792mcg

112%

⚠︎Monoherb, India

90 Veg Caps

MH/VB12MEC5/0924

5000mcg

0mcg

0%

⚠︎Nextdia, CA

90 Tablets

B12TS8

10000mcg

0mcg

0%

NOW Foods

60 Lozenges

3359018

5000mcg

6980mcg

140%

NOW Foods

90 Veg Caps

3368471

5000mcg

5689mcg

114%

NusaPure/Gmax, NC

150 Veg Caps

2409037

5000mcg

5205mcg

104%

Nutricost, UT

240 Veg Caps

24091039

5000mcg

5335mcg

107%

⚠︎Orzax, IL (Turkey)

120 Tablets

82320042

5000mcg

4239mcg

85%

⚠︎Raw Science Liquid, WY

2 oz Liquid

5528

5000mcg

2436mcg

49%

⚠︎Safrel Pharmaceuticals, NJ

200 Tablets

A2406

5000mcg

4308mcg

86%

Seeking Health, WA (2 forms)

60 Lozenges

4161200

5000mcg

4775, 1260

121%

Vitacook, MN

90 Tablets

2407-009

5000mcg

5651mcg

113%

Vitamatic, NJ

120 Gummies

VG240702

2500mcg

2623mcg

105%

Why Not Natural, TX

2 oz Liquid

8450

5000mcg

4794mcg

96%

This is the 20th round of market testing that NOW has conducted, with results shared with Amazon and the FDA to address low-potency products and help consumers make informed decisions.

See more quality issues that NOW has uncovered through their award-winning testing program.

Learn More