Press Room

Thanks to NOW media friend April Benshosan and RD Lauren Manaker, NOW^® Extra Strength Biotin featured among the 6 best biotin supplements for hair support in 2024.

NOW^® Clam & Focus and NOW^® True Calm^™ featured among the 13 supplements to beat t

NOW^® Sports Effervescent Effer-Hydrate received best electrolyte supplement for everyday use, thanks to NOW Wellness Partner and Sports Dietitian Kelly Jones.

Top dermatologist Dr. Dendy Engelman recommends NOW^® Soothing Rose Facial Cleansing Oil for the changing season.

NOW^® Essential Oils Peaceful Sleep was the best essential oil for sleep support for 2025.

NOW^® Solutions Sweet Almond Oil was a top pick of the best almond oil skincare products to shop.

NOW^® Chromium Picolinate was a top pick for expert-backed chromium supplements to try, thanks to NOW friend and journalist Andi Breitowich.

NOW^® Iron Complex featured among the 6 best iron supplements for women, thanks to NOW RD friend Maggie Moon.

NOW^® Magnesium Citrate featured as a must-have product when flying.

NOW expert and top dermatologist Dr. Dendy Engelman recommends NOW^® Solutions Bakuchiol Skin Renewal Serum as a natural alternative to retinol for best anti-aging serums.

NOW Wellness Partner friend Celeste Thomas uses NOW Real Food^® Organic Monk Fruit Liquid in her morning matcha recipe.

NOW^® Sports Organic Pea Protein featured in #NOWAmbassador Tori Franklin’s post-workout recovery protein shake on nutrition tips from 2024 Paris Olympians

NOW^® Sports Effer-Hydrate Effervescent Tablets highlighted by Brooks Beast Josh Kerr on what 2024 Olympic athletes eat to have energy. 

NOW^® Krill Oil and NOW^® Omega-3 were among the 11 best fish oil supplements, thanks to NOW Wellness Expert Maya Feller and longtime dietitian friends Amy Shapiro and Lauren Manaker.

NOW Wellness Expert Kelly LeVeque provided tips and recommendations for following a high-protein meal plan, featuring the NOW^® Sports Whey Protein Isolate Unflavored Protein Powder.

NOW^® Calcium Citrate Pure Powder received best powder form of the best calcium supplements for pregnancy, as recommended by dietitians.