Press Room

NOW^® Chromium Picolinate was a top pick for expert-backed chromium supplements to try, thanks to NOW friend and journalist Andi Breitowich.

NOW^® Iron Complex featured among the 6 best iron supplements for women, thanks to NOW RD friend Maggie Moon.

NOW^® Magnesium Citrate featured as a must-have product when flying.

NOW expert and top dermatologist Dr. Dendy Engelman recommends NOW^® Solutions Bakuchiol Skin Renewal Serum as a natural alternative to retinol for best anti-aging serums.

NOW Wellness Partner friend Celeste Thomas uses NOW Real Food^® Organic Monk Fruit Liquid in her morning matcha recipe.

NOW^® Sports Organic Pea Protein featured in #NOWAmbassador Tori Franklin’s post-workout recovery protein shake on nutrition tips from 2024 Paris Olympians

NOW^® Sports Effer-Hydrate Effervescent Tablets highlighted by Brooks Beast Josh Kerr on what 2024 Olympic athletes eat to have energy. 

NOW^® Krill Oil and NOW^® Omega-3 were among the 11 best fish oil supplements, thanks to NOW Wellness Expert Maya Feller and longtime dietitian friends Amy Shapiro and Lauren Manaker.

NOW Wellness Expert Kelly LeVeque provided tips and recommendations for following a high-protein meal plan, featuring the NOW^® Sports Whey Protein Isolate Unflavored Protein Powder.

NOW^® Calcium Citrate Pure Powder received best powder form of the best calcium supplements for pregnancy, as recommended by dietitians.

NOW^® Vitamin B-12 1000 Lozenges was among the 9 best vitamin B12 supplements to help boost a low intake, as recommended by dietitians for those with difficulty swallowing capsules.

NOW^® Ultra Omega-3 Fish Oil was a top pick of the best omega-3 supplements, thanks to NOW Wellness Expert DJ Blatner and RD friend Brierley Horton.

NOW Real Food^® Tamari Almonds featured among the top 30 healthy sugar-free and low-sugar snacks.

NOW^® Solutions Grapeseed Oil featured as the best grapeseed oil among the 6 recommended moisturizing face oils.

NOW^® Sports Effer-Hydrate Effervescent Lime Lemon Tablets recommend as the best electrolyte tablet to keep the body well-hydrated, thanks to NOW dietitian friend Sarah Anzlovar.

NOW® Solutions Sweet Almond Oil was featured as a top pick to purchase to use on hair for moisturizing and smoothing.

NOW Real Food^® Cinnamon Honey Almonds was a winner of the 2024 SELF Pantry Awards in the best snacks category – noting it’s winning qualities of being crunchy, satisfying and slightly messy!

NOW^® Magnesium Oxide Pure Powder featured among the best forms of magnesium, as recommended by dietitians.

NOW expert and top dermatologist Dr. Dendy Engelman recommends NOW^® Solutions Organic Jojoba Oil as the best oil to use for dry to extremely dry skin during the winter.

NOW^® Sports Organic Pea Protein Powder, received best simple ingredient list for protein powders, thanks to NOW’s sports dietitian friend, Roxana Ehsani.

NOW^® Krill Oil was a top pick of the best krill oil supplements for 2024, thanks to NOW’s longtime registered dietitian friend, Toby Amidor.

NOW Real Food^® Organic Black Chia Seeds and NOW^® Organic Psyllium Husk Powder, were featured as high-fiber recommendations for daily fiber intake, thanks to NOW Wellness Expert Kelly LeVeque.

Give A Tea™ Organic Green Kick™ Tea was among the 11 highest quality teas on grocery shelves, thanks to NOW longtime registered dietitian friends Lauren Manaker and Liz Shaw.

NOW^® Ultra Omega-3 Fish Oil was ranked as the best budget-friendly fish oil supplement, thanks to NOW wellness expert and registered dietitian nutritionist, Maya Feller.

NOW^® Solutions Organic Jojoba Oil rounds out the list of the best hair growth oils in 2024.

NOW expert and top dermatologist Dr. Dendy Engelman recommends NOW^® Solutions Organic Argan Oil as the best pure argan oil to use on hair.

NOW Real Food,^® Raw Energy Nut Mix received best overall healthy snack for diabetics, thanks to NOW’s longtime registered dietitian friend Lauren Manaker.

In this article on understanding protein, NOW^® Sports Whey Protein Isolate Creamy Chocolate was featured as the perfect protein powder alongside other brands, highlighting its Informed-Sport certification and tr

NOW was featured twice among the 12 best vitamin D supplements of 2023 for its NOW^® Vitamin D-3 Chewable and NOW^® Vit

NOW was featured a round-up of top magnesium supplements as vetted by nutritionists, where the NOW^® Magnesium Caps made the list as best value.

NOW^® Vitamin B-12 are a top pick of the best vitamin B12 supplements, thanks to registered dietitian Keri Gans and NOW’s media friend Karla Walsh.

NOW^® Collagen Peptides Powder was included in the best types of collagen to take for having only one ingredient thanks to NOW’s registered dietitian friend Lara Clevenger.

NOW^® Kids BerryDophilus is featured among the top eight probiotics for kids, as recommended by dietitians.

Peloton Instructor (and previous NOW partner) Emma Lovewell says she reached for NOW^® Solutions Rosewater Rejuvenating Mist to freshen up post-workout.

NOW^® Sports Effer-Hydrate Tablets are ranked the Best Overall out of the top five hydration packs you can buy.

NOW^® Astaxanthin AND NOW^® Sports Creatine are featured as two of the 10 Best Supplements to Take After 40.

Actress Drew Barrymore continues to share her love of NOW^® Solutions Vitamin E Oil as her favorite moisturizer.

NOW^® Sports Beet Root Powder is called out as the Best Overall Red Powder of 2023.

Living NOW^® Organic Quinoa Pasta is highlighted as a best alternative to conventional wheat pasta.

NOW^® Solutions Avocado Oil is highlighted as a best avocado oil for the skin.

NOW Give a Tea^® Organic Matcha is ranked as a top 10 Matcha Powder of 2023.

In an honest, earned company review, NOW was heralded as a leader in the supplement industry, who prioritizes quality, sustainability, and transparency.

Dietitian Frances Largeman-Roth recreates the trending “Sleep Girl Mocktail” using NOW’s Magnesium Inositol Powder.

NOW^® Prenatal with DHA is recommended among the Best 13 Prenatal Vitamins of 2023.

NOW Expert and Board-Certified Dermatologist Dr. Dendy Engelman features NOW^® Solutions Organic Argan Oil as a top beauty trend/product around the globe.

NOW^® Multi Collagen Powder was ranked among the Best 10 Tested and Researched Collagen Supplements, According to Dietitians.

NOW^® Ceramic Diffuser and Essential Oils were recognized as winners of Prevention’s 2023 Sleep Awards.

NOW Real Food^® Salted Caramel Almonds are featured as a must-have road trip snack.

NOW Give a Tea^™ Organic Chamomile is highlighted among the Best 9 Teas for Relaxing in 2023.

NOW^® Sports Pea Protein is ranked among the 9 Best Protein Powders, according to dietitians.

Forbes Health featured NOW^® Magnesium Citrate as a Top Magnesium Supplement for 2023.

NOW was featured as The Best Online Health Food Store for Supplements, citing NOW’s leading quality standards, affordable options and deep product portfolio.

This leading men’s lifestyle platform recognized NOW^® Sports Pea Protein as the Best Pea Protein Powder in their top protein powder roundup.

NOW^® Sports Micellar Casein was ranked among the 12 Best Supplements for Men looking ahead to 2023.

NOW Real Food^® Dragon Fruit Chips and Cacao Nibs were both recognized among the 102 best healthy snacks for weight loss, according to nutritionists.

NOW^® Solutions Organic Jojoba Oil was named among the top 17 face oils for dry and flaky skin.

NOW’s Ceramic Diffuser and Essential Oils were recognized as “Best Aromatherapy Items” in Prevention.com’s 2022 Health at Home Awards.

NOW Real Food® Organic Virgin Coconut Oil was featured as the best unrefined coconut oil in this “best of” roundup.

NOW Wellness Expert DJ Blatner recommends NOW Bacopa Extract as a “Best Supplements for Memory & Cognition.”

NOW’s Methyl B-12 Supplement was featured as one of the 7 Best B12 Supplements of 2022, thanks to our longtime dietitian friend Amy Gorin.

NOW^® Sports Soy Protein Isolate and Egg White Protein are included among the top 15 protein powders for every health goal.

Friend of NOW and dietitian Toby Amidor recommends NOW’s Magnesium Citrate as a best magnesium supplement of 2022.

Sports dietitian and NOW partner Dana White includes NOW’s Multi Collagen Protein among the four best collagen powders on the market.

NOW partner and sports dietitian Kelly Jones recommends NOW^® Sports Effer-Hydrate as a good choice for hydration during exercise.