NOW Foods | NOW Supplements | NOW Vitamins

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Supplements

beauty products, hydration rescue, bakuchicol skin renewal, vegetable glycerin

Beauty & Health

Essential Oils

Sports Nutrition

Food Products, Coconut Milk Powder, Monk Fruit, Sweetener, Sugar Free, KETO, Food

Natural Foods

Pet Products, Joint Health, Flea and Tick Spray, Immune Support, Supplements

Pet Health

Our Story

As a family-owned company since 1968 - NOW produces high-quality natural products at prices that everyone loves. We are respected leaders in the natural products industry, with a mission to provide value in products and services that empower people to lead healthier lives.

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Supplements, Vegetables, hand, lemon, water, glass

Deep Discounts

SALE

Effer-Hydrate Effervescent Mixed Berry - 10 Tablets/Tube Front

Effer-Hydrate Effervescent Mixed Berry Tablets

10 Effervescent Tablets

4.7 out of 5 stars. 30 reviews

SALE

Clinical GI Probiotic™ Veg Capsules

60 Veg Capsules

5.0 out of 5 stars. 6 reviews

SALE

Probiotic-10™ 25 Billion Veg Capsules

30 Veg Capsule

4.9 out of 5 stars. 45 reviews

90 Veg Capsules

5.0 out of 5 stars. 1 review

SALE

Probiotic-10™ 25 Billion Veg Capsules

50 Veg Capsules

4.9 out of 5 stars. 45 reviews

SALE

G.I. Support - 90 Chewable Tablets for Dogs & Cats Bottle Front

G.I. Support Chewable Tablets for Dogs & Cats

90 Chewables/Lozenges

4.0 out of 5 stars. 2 reviews

60 Veg Capsules

3.7 out of 5 stars. 3 reviews

SALE

Effer-Energy Effervescent Tropical Punch - 10 Tablets/Tube Front

Effer-Energy Effervescent Tropical Punch Tablets

10 Effervescent Tablets

4.7 out of 5 stars. 26 reviews

The NOW Difference

From field to finished product, we prioritize quality at every step. Learn more about NOW quality natural products and what makes us different.

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Quality

Family Owned

Sustainability

Charitable Giving

RECIPE

Exfoliating Oatmeal Soap

This nourishing Oatmeal & Clay Soap is the perfect mix of exfoliation, hydration, and skin-loving goodness. Making it is as easy as melt, mix, pour, and voilà!

View Recipe

AMAZON TESTING

Buyers Beware

NOW tests various supplement brands sold on Amazon and finds many fail for potency and other quality issues.

Get Test Results

medium Skinned male presenting person wearing white lab-coat, blue gloves, and protective eyewear working in a laboratory

PRODUCT FINDER

Which Probiotic is Right For You?

NOW has a lot to choose from! Answer a few short questions to find the probiotic and gut health products that are right for you.

Learn More

AMBASSADOR

Kern Alexander

Meet #NOWAmbassador and elite training coach Kern Alexander. Check out how NOW^® fuels his routine.

Meet Kern

Sleep & Mood Support

60 Veg Capsules

0.0 out of 5 stars.

$29.99

60 Veg Capsules

4.9 out of 5 stars. 48 reviews

$37.99

60 Veg Capsules

5.0 out of 5 stars. 4 reviews

$21.99

16 oz.

$32.99

100 Veg Capsules

4.7 out of 5 stars. 3 reviews

$17.99

60 Veg Capsules

5.0 out of 5 stars. 1 review

$16.99

60 Veg Capsules

5.0 out of 5 stars. 7 reviews

$25.99

100 Softgels

5.0 out of 5 stars. 1 review

$12.99

ON INSTAGRAM @NOWFOODSOFFICIAL

𝐖𝐢𝐧𝐭𝐞𝐫 𝐢𝐬 𝐜𝐨𝐦𝐢𝐧𝐠

NOW Kids - that’s right!
nowfoodsofficial have a whole children’s health line. Go on over to nowfoods.com to find what product is right for you and yours - use code: 𝗞𝗜𝗠𝗠𝗜 𝗳𝗼𝗿 𝟮𝟬% 𝗼𝗳𝗳 𝘆𝗼𝘂𝗿 𝗲𝗻𝘁𝗶𝗿𝗲 𝗼𝗿𝗱𝗲𝗿

Products in photo:
• NOW Liquid Coconut Oil
• NOWkids - Kid Cal Orange U Delicious
• NOWkids - Kid Vits™ Berry Blast
• NOWkids - Elderberry Liquid

🌟model: Sterls 💙

_________________________________________________
#NOW #NOWambassador #NOWkids #vitamins #coconutoil #calcium #elderberry #nephew #kidmodel

“Dilutify” before you beautify 😎 But really, if you’re going to use essential oils on your skin, you should be carefully diluting them with a carrier oil. 📷: #nowambassador, @kimmi_williams Find our dilution calendar at the link in bio.

Put your money where your mouth is - literally. If you’re looking for some #BlackFriday shopping, spend month on #health !

These are some of my favorite products from nowfoodsofficial . As a pro athlete I need to be able to trust what goes into my body - and so should you! That’s why I trust #nowfoods for supplements and sports nutrition.

Products shown:
🙌🏻 C-1000 Zinc Immune - I use daily!
🙌🏻 Multi Collagen Protein - I use this pre-workout and a little extra when I have an injury.
🙌🏻 Beet Root - I use this when it’s extra hot outside for training or competing.
🙌🏻 Whey Protein Isolate - I use this immediately post-workout.
🙌🏻 Ashwagandha Stress Relief - I use this before bed, during my periods, and when I travel.
🙌🏻 Eve Women’s Multivitamin - I use this daily!
🙌🏻 - Tart Cherry Tablets - I use this most evenings, especially when I have a hard training day or am in competition.

Use code KIM for 20% off!

Questions on my favorite products? Let me know 👇🏻👇🏻👇🏻

#sportsnutrition #blackfridaydeal #healthis

New got to nowfoodsofficial product. Can’t forget to take these supplements when they are all together!

Code “SARAH” for 20% off your NOW purchase

#ad #sponsored #nowfoods #nowpartner

How would you Effer-Hydrate?
🍋🍊🍒🍓 nowfoodsofficial
•⠀
Effer-Energy & Effer-Hydrate are effervescent electrolyte tablets made to provide hydration, energy and recover to athletes or anyone who wants to put some pep in their step. 💪🏼😋
•⠀
#MichelleLenhardt #Fitness #Performance #Olympian #OLY #TeamFratus #PersonalTrainer #IINHealthCoach #NOWAmbassador #G21Fitness

I used to think lavender would solve all of my problems. It only solves some. 😂

I am in a season of unrest; physically and mentally. The aging process is catching up with me. The inability to sleep consistently (getting better) which dominoes into lack of energy, the “eating on the run,” the anxiousness (which dominoes into digestive issues),the injuries, the busyness. These are my points of self care....along with a WHOLE HEAP OF STUFF that needs to come and go in the background.

I am almost 46. I want to think about upgrading my life so if I should see another 46, I am in the best position possible to enjoy them.

In the background are about 1/8 of the nowfoodsofficial products I use on a consistent basis. Here’s to finding the rhythm and flow I need to keep going.

It’s a #SelfCareSpring, y’all. What part of your self care are you focusing on this season?

Happy Monday! ✨☀️🧡
#SelfCareNOW #MondayMotivation #NOWAmbassador #SelfCare #ThisIsPersonal

Pile on the pancakes! 🥞
@nycpretty has stacks on stacks, lots of fruit & fresh maple syrup to kickstart the weekend! NOW's syrup makes mornings more delicious! AD

Want to try?! You can snag 20% off your order at http://nowfoods.com with code👉🏻 NYCPretty (good all year!). 🎉

*This statement has not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure or prevent any disease.

SHOP BY CATEGORY

Supplements

Beauty & Health

Essential Oils

Sports Nutrition

Natural Foods

Pet Health

Our Story

Deep Discounts

Effer-Hydrate Effervescent Mixed Berry Tablets

Clinical GI Probiotic™ Veg Capsules

Probiotic-10™ 25 Billion Veg Capsules

ElderMune™ Veg Capsules

Probiotic-10™ 25 Billion Veg Capsules

G.I. Support Chewable Tablets for Dogs & Cats

Respiratory Care Probiotic

Effer-Energy Effervescent Tropical Punch Tablets

Exfoliating Oatmeal Soap

Buyers Beware

Which Probiotic is Right For You?

Kern Alexander

Sleep & Mood Support

5-HTP, Double Strength 200 mg Veg Capsules

Calm & Focus with Zembrin® & GABA Veg Capsules

L-Tryptophan 500 mg Veg Capsules

Magnesium Inositol Relax Powder

Melatonin, Extra Strength 10 mg Veg Capsules

5-HTP 100 mg Veg Capsule

L-Theanine, Double Strength 200 mg Veg Capsules

Lecithin 1200 mg Softgels

Stay in the Know with NOW